Blu-ray Players Expected to Take Big Leap by 2011
A trend forecast predicts some blue skies for Blu-ray—ABI Research estimates Blu-ray player shipments to surpass 62 million units by 2011. The growth for North America alone means an 11 percent jump in the number of TV households to own these BD devices from 7 percent to 18 percent.
Competitive, lower prices can be credited in part with this potential Blu-ray upswing, but industry analysts say it brings to light an even larger trend that’s transforming the consumer’s technology market: more demand for cutting-edge home entertainment.
The study suggests that people want it all when it comes to using at-home movies, games and entertainment—a Swiss Army knife of entertainment devices so to speak. Therefore, the flatter and bigger the TV, the better; and the more features fixed-location media players can provide (like Blu-ray) the higher the quality is when it comes to their media experience. A growing number of customers are interested in 3D from the comfort of their own sofa. They also desire to be linked online to entertainment without ever having to leave their living room for their home office.
So, how does this further translate for Blu-ray players? It reveals that BD devices and other heavy-duty media devices can still contend with the countless, constantly evolving portable gaming, video and audio gadgets.
Currently, some of the best-selling Blu-ray players on the market by manufacturers like Samsung, Sony, LG, Panasonic and Toshiba can be purchased for under $200. Priced competitively, they provide a high-definition picture, backwards format compatibility and Internet connection for streaming movies and music content.
It remains to be seen if the sunny Blu-ray forecast could be clouded by ongoing innovations in streaming entertainment. The Internet could become Blu-ray’s friend as easily as it can become its foe. Blu-ray players function with an Internet connection to keep you linked to online favorites like YouTube, Netflix, Pandora and more. However, we will have to wait and see how streaming capabilities could function without Blu-ray. The high def BD format undeniably brings a boost in picture quality and entertainment experience beyond any current compare. Only 2011 can tell what’s in store.
What’s your prediction? Tell us what you think is in store for Blu-ray in the home entertainment market for 2011.